Straightforward SEO pricing for paving contractors
One paving contractor per market. No long-term contracts. Every package includes a free $350 paving SEO audit and your market checked for availability.
- No long-term contracts
- Free $350 audit with every package
- Results in 60–90 days
Free paving SEO audit
We show you exactly where you’re losing rankings and leads before you spend a single dollar.
- Google Maps Pack ranking check
- Keyword gap vs your top 3 competitors
- AI visibility check — ChatGPT & Perplexity
- Site speed & Core Web Vitals score
- Backlink profile vs competitors
- Google Ads waste estimate
All three packages at a glance
Pricing built for how paving companies grow
Save up to $500/month for your first 3 months. One paving contractor per market — when yours is claimed, it’s gone.
Single-location paver getting a solid SEO foundation with real content output.
/month
Regular $1,050 after month 3
- Full site crawl audit with all critical issues fixed
- Core Web Vitals fixed on priority pages
- Crawlability setup — robots.txt, sitemap, canonicals
- Schema for LocalBusiness, FAQPage & BreadcrumbList
- Mobile usability audit with priority fixes applied
- Title tags & meta descriptions on 15 pages
- Heading structure corrected across the full site
- Image alt text & file names optimised
- Internal linking reviewed and improved
- Google Business Profile fully set up & optimised
- 40 citation directories with NAP enforced
- 2 city landing pages with unique content
- GBP posts — 3 per month, seasonal
- Review response templates — 5 variants
- Map Pack targeting for your primary area
- 2 blog posts/month, 900–1,200 words, keyword targeted
- Posts timed to seasonal demand spikes
- FAQ page built with FAQPage schema
- Every post links to 2+ service/location pages
- Entity setup across Google & directories
- FAQPage schema for AI Overview & PAA
- Direct-answer formatting for snippets
- 15 backlinks/month — local, industry & content
- Monthly ranking report — 45 keywords, weekly
- GA4 & Search Console setup
- GBP performance summary
Established paver ready to outrank every competitor in your local market.
/month
Regular $1,550 after month 3
- All issues fixed — nothing left open
- Core Web Vitals green on all pages
- Full site speed — lazy load, CDN & caching
- Full schema suite — Service, Review & more
- URL structure & redirect cleanup
- Duplicate content resolved site-wide
- Full site optimised — every page
- Up to 12 service pages rewritten for conversion
- E-E-A-T signals — credentials, portfolio, evidence
- Conversion audit — CTAs, forms, click-to-call
- GBP full optimisation + monthly management
- 60 citation directories with NAP enforced
- 8 city landing pages, 600+ words each
- GBP posts — 6 per month
- Review acquisition system — email & SMS
- Reviews responded within 48 hours
- Map Pack across up to 5 service areas
- 8 blog posts/month, 1,000–1,500 words
- Seasonal, informational, comparison & gap content
- 12-month content calendar in month 1
- 2 seasonal content sprints per year
- Every post links to 2+ pages
- Full entity setup + Knowledge Panel
- Brand mentions on 8 new sources/month
- AI SEO structuring on all pages
- Featured snippets & PAA targeted
- Monthly AI Overview monitoring
- Top 7 competitors analysed
- Keyword gaps fed into the content plan
- Quarterly competitive intelligence report
- 30 backlinks/month from diverse sources
- Monthly report — 120 keywords, GBP, traffic, leads
- GA4 conversion goals from day 1
- Quarterly strategy review + 90-day plan
Commercial and multi-area contractors going after full territory domination.
/month
Regular $2,500 after month 3
- Every issue fixed — no exceptions
- Core Web Vitals green on every page
- Crawl budget managed — noindex & params
- Advanced schema — HowTo, Service & more
- Architecture for residential & commercial journeys
- Redirect management maintained ongoing
- All pages optimised — no page limit
- Up to 20 service pages built or rewritten
- Commercial targeting — parking lots, roads, municipal
- Dedicated landing pages per service & city
- A/B test recommendations for CTAs & quote forms
- E-E-A-T fully built in across all content
- GBP advanced management across 10 areas
- 80+ citation directories monitored monthly
- 20 city landing pages — US, Canada & UK
- GBP posts — 10 per month
- Reviews responded within 24 hours
- Map Pack across up to 10 service areas
- Local link building from city-specific sources
- ~20 blog posts/month, 1,200–1,800 words
- Commercial pillar — parking lots, municipal, PM
- Residential pillar — driveways, sealcoating, repairs
- 12-month calendar + 3 seasonal sprints/year
- Quarterly content audit & refresh
- Competitor gap content every quarter
- Complete GEO entity programme + Knowledge Panel
- Brand mentions on 15 new sources/month
- AI SEO restructuring on every page
- Voice search optimisation
- Monthly AI visibility report — all platforms
- Top 15 competitors deep-analysed per area
- 150+ keyword gaps identified & targeted
- Active backlink replication outreach
- Digital PR — 1 press asset per quarter
- 45 backlinks/month — local, industry, PR
- Bi-weekly progress updates
- Monthly report — 200+ keywords, AI, backlinks
- Quarterly strategy call + 90-day plan
- Senior strategist as your dedicated contact
Extend any package
No contracts. No shared leads. No nonsense.
Every package runs month to month — results keep you here, not paperwork. We take one paving contractor per market, so your leads are never shared with a competitor. If your market is already taken, we’ll tell you before you fill in a single field. If it isn’t working within a reasonable timeframe, we’ll have that conversation with you directly and honestly.
Questions pavers always ask
How long before I see results?
Most clients see ranking movement within 60–90 days. Meaningful lead increases typically arrive between months 3 and 6. We set honest timelines on the first call and show weekly progress in your report.
What if my market is already taken?
We’ll tell you upfront before you fill in a single field. We never take two competing pavers in the same market. If yours is gone, we’ll point you to whoever can help.
I tried an SEO agency before and it didn’t work.
Most agencies treat paving like any other business. We only work with paving contractors — we understand seasonal demand, paving keywords, and how paving buyers search. Generic SEO fails paving companies; niche SEO does not.
Why not just run Google Ads?
Paving CPCs average about $8.50 per click — roughly $136 per lead before the job is even quoted. When you stop paying, every lead stops too. SEO builds an asset that keeps working whether your ads run or not.
Do I need a long-term contract?
No. Every package runs month to month. Results keep you here, not paperwork. That said, SEO compounds — clients who stay see far better returns by month 6 than month 1.
What about the off-season?
The off-season is when the most important SEO work happens. Rankings built in January rank in March. Pavers who pause in winter start every spring three months behind. We keep building while competitors sleep.
Ready to stop sharing leads and start owning your market?
Get your free $350 SEO audit or book a 20-minute call. No pressure, no pitch deck — we’ll simply check if your market is still available.